Strategy
- Film positioning
- Audience mapping
- Campaign architecture
- Launch strategy
- Regional strategy
- Narrative building
Narrative![]()
From the first announcement to theatrical release and beyond, Narrative Plus brings strategy, marketing, PR, digital, creatives and regional execution under one roof.
Built on the experience of teams behind some of Indian cinema's biggest cultural phenomena.
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Pan-India Campaigns
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Regions, 1 Ecosystem
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Coverage: Strategy to Screen
We build their narratives.
Narrative Plus is an approach to entertainment marketing that goes beyond simply promoting a film.
It is about building narratives that people connect with, conversations that people participate in, and cultural moments that extend beyond the screen.
We work at the intersection of storytelling, culture, media and audience behaviour to shape how a film, talent or brand is perceived and remembered.
From creating the first conversation to sustaining momentum across platforms, Narrative Plus turns promotion into a larger cultural narrative.
Because it's not just about telling people what to watch.
It's about giving them a reason to care.
Regional expertise.
National ambition.
One unified narrative.

Distribution of the narrative
One table. Every function. One unified campaign.
Our body of work

The beginning of a pan-India phenomenon.

A franchise that transcended language and became a national event.

A rooted story that became a global cultural conversation.

A powerful franchise built for scale across languages and markets.

Building the anticipation for the next chapter of a phenomenon.
Taking Indian mythology to a new generation through an ambitious cinematic universe.
And the journey continues.
A growing slate of films. Multiple languages. One ambition: to make every story impossible to ignore.
The team
No account layers, no juniors ghost-writing your pitch. You work directly with the people on this page.
Founder & Chief Storyteller
Started Narrative Plus after a decade pitching journalists who never called back. Now she trains the team to write pitches that do.
Head of Media Relations
Keeps the relationships, not just the contact list. If a reporter covers your space, Rohan already has their number.
Crisis & Comms Lead
The person you call at 11pm. Calm under pressure, faster with a statement than most legal teams.
Brand Strategy Director
Turns 'we do a lot of things' into one sentence a journalist can actually use.
Tell us what's happening with your film. We'll tell you whether it's a phenomenon yet. And if it isn't, how to make it one.
One Film. One Team. One Unified Narrative.